A well planned sound effect library will return profits online when marketed as single downloadable products. Sound effect buyers seem to be moving away from purchasing full libraries of thousands of sounds and are instead buying small batches of audio clips as downloadable products since faster internet speeds now accommodate online purchasing. As a sound designer you may use the pointers that follow to design a well purposed library that will successfully access the downloadable internet stream.
1. The first rule in creating a profitable sound effect library is to record and edit hundreds if not thousands of sounds. Three thousand sound effects is a good goal to provide enough choices for interested buyers.
2. Video editors like to use loops that they can fit to particular scenes so create loopable elements from longer ambiances such as traffic noise.
3. A wide variety is better than a small variety with tons of repetition so its preferable to have 10 different ambiances of three clips each then one ambiance type of 30 clips.
4. Make various file types of your library for such as 48k 24bit for video editing, 44.1 16bit for flash use, .wav files for PC users and .aiffs for Mac users.
5. Market your sound effect library through as many online distributors as possible in order to reach the broadest range of possible customers and maximize your sales.
6. Though it takes extraordinary determination, it may be worth building your own e-commerce site to market your sounds. This site can be promoted via article writing, participation in forums, and link building.
As more and more internet users arrive online, the number of buyers for sound effects will only increase and the above tips are general fool proof guidelines for increasing the attractiveness, and thus the sales, of your library.
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