A well put together sound effect library can generate sales online as downloadable single products. With the advent of higher internet speeds and downloadable products, purchasers of sound effects seem to be moving away from bulk purchases of CDs filled with hundreds of effects to downloads of one to ten sound effects that specifically fit a particular project. By using the following tips, a sound designer can create a sound effect library that will be able to tap into this new internet revenue stream.
1. The first rule in creating a profitable sound effect library is to record and edit hundreds if not thousands of sounds. Three thousand sound effects is a good goal to provide enough choices for interested buyers.
2. Video editors like to use loops that they can fit to particular scenes so create loopable elements from longer ambiances such as traffic noise.
3. A wide variety is better than a small variety with tons of repetition so its preferable to have 10 different ambiances of three clips each then one ambiance type of 30 clips.
4. Make various file types of your library for such as 48k 24bit for video editing, 44.1 16bit for flash use, .wav files for PC users and .aiffs for Mac users.
5. Find the maximum number of websites to sell through since each e-commerce site has unique customers bases who may be interested in purchasing your sounds thus increasing your overall sales.
6. You might find that creating your own e-commerce site to sell your sites might well be worth it in the long run. You can promote your e-commerce site by link exchanges, writing articles, and forum participation.
Following the above tips will allow you to increase the marketability of your site and thus increase your sales as more and more internet users arrive online and the potential number of sound effect buyers increases through time.
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